Heat olive oil in a large pot over medium heat. Let it shimmer like your highlighter on date night.
Toss in diced onion and cook until soft and slightly translucent—like your patience before coffee.
Add garlic and chopped bell pepper. Sauté for 3 minutes until it smells like spicy victory.
Stir in the vegan ground beef. Cook for 5 minutes until browned and fabulous.
Mix in tomato paste, chopped tomatoes, and your choice of broth. Stir like you mean it.
Add zucchini, chili powder, cumin, paprika, oregano, salt, pepper, and coconut aminos. Stir everything like a chaotic goddess.
Lower heat and simmer uncovered for 25 minutes. Let those flavors mingle like unsupervised coworkers at a holiday party.
Taste and adjust seasoning. Add jalapeños if you like emotional spice.
Garnish with cilantro or a squeeze of lime for extra zing.
Serve hot, smug, and possibly in your favorite fuzzy socks.